Tag Archives: digital marketing

QR Code Strategy is a Marketing Function

OK, I get it…in theory. QR codes get printed on stuff; that’s how they exist in the world. Hence, printers and producers of specialty advertising items are keenly aware of—and are driving attention to—the use of QR codes. At least … Continue reading

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QR Codes – Who Started All This?

Thank you, Denso Wave! Thank you for (1) inventing the Quick Response Code and (2) not enforcing the patent, so that we can use these digital ninjas openly, easily and universally. Back in 1994, the Japanese company Denso Wave invented … Continue reading

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